Voice over Genres and Categories
- Ian Russell

- Apr 1, 2021
- 1 min read
Updated: Mar 26, 2025
We All love lists don’t we, The top ten, the top 100, Family fortunes... We surveyed 100 people...Our survey said! So when someone asks what sort of VO I do , I generally respond with a list like Video games, TV commercials, and Radio.
If someone asks what voiceover is I'll remark – “Anywhere you hear a voice performing but you can’t see the face saying the words, that's voiceover”
I guess that’s my voice over banter line.

But since voice over has so many layers and it is truly everywhere, I decided to try compiling a list of how many different Genre and sub-genres there might be. You can imagine the list got quite convoluted, so to bring some order into it, I collated it into groups. I Settled on 9 Groups and then tried to fit all the genres into those groups. There is probably more crossover of categories than shown but it’s a great way to show that voice over work comes in all shapes and sizes.
My list of Voice Over Genres and Categories
Adverts
Social Media/Radio/TV/Cinema/Video/Retail Premises/Trailers for Books/Movies/games etc.
Animation
Cartoon/TV/Movie/Online/Corporate/Explainers
Announcer
Stadium/Radio/Promos
Apps
Meditation/Sleep Stories/Podcasts/Podcast Drama
Corporate
Promotional Film/E-Learning/Explainer Video/Real Estate/Ad agency Pitch /Sizzle Reels
Leisure
Audiobooks/Audio Drama/AmusementParks/Toys/Electronic Toys/Greeting Cards/Video Games/SpokenWord
Narration
All formats/ Documentary/ Medical /Audio guides/OffStageVoice
Specialist
Voice Matching (ADR (Automated Dialogue Replacement) /Looping/Dubbing)
/Non-Verbal ASMR/Text to Speech/Voice Assistant /AI /AudioDescription
Telephony
IVR/On-Hold /Out of Office
If you are finding new leads or developing a new marketing plan this list can help you focus on existing or new genres you have explored.



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